For marketers and professionals, both young and old, mentorship and learning from others is essential. Once per month, Digital Creative invites an experienced mentor to an apprentice session to share their background and advice based on things they’ve learned in their career. This month our topic was how to prove your value and move up the ladder from entry level to executive in a corporate environment.

The apprenticeship model is where you arrange life and work around learning. Learning - like sitting in a classroom all day being lectured? Not exactly. Apprenticeship is experiential where you’ll be learning through doing, taking action, and collaborating with other apprentices. 

Working + Learning + Coaching + Mentoring!

From AdWords to social media to ecommerce data, these digital marketing apprentices transformed raw data into concise and eye-opening visualizations and dashboards. They took this data a step further and added a layer of analysis using a top data science tool, Tableau. In any digital marketing role, reporting is essential and these digital marketers learned Tableau to enhance their data visualizations and analysis. 

More likely than not, a profound love of math and science isn’t the reason you’re pursuing a career in marketing. Rather, writing talent, creativity, critical thinking and interpersonal skills may have led you in the direction of marketing. But are these attributes alone enough for success in the field? Probably not. The field of digital marketing has transformed into a data and technology driven industry.

Webinar: “How to Ace the PPC Interview”

Date: May 31, 2017

The panelists shared their insights from the interviewer perspective of how candidates can best prepare for and perform in interviews specifically for PPC jobs. Check out the full recording or read the summary below!

You can have all the digital skills necessary for your marketing role, but if you aren't productive on a day to day basis, you'll never be able to achieve your lead generation and engagement goals. While some people seem to be born with the ability to take advantage of every moment available to then, others struggle to figure out how to get things done. You'll find that if you're dedicated and willing to experiment that it's possible to learn productivity—even if it isn’t an innate skill. We compiled four of the simplest tips to help you become more productive than you have ever been before as a marketer.