A recent Lending Tree report on the average Millennial Debt (excluding mortgage) has been making the rounds on social media over the past couple days.

The development of a marketing campaign can be a grueling process when considering all the parts that need to be incorporated in order for the method to be successful. Marketing a new product or service can be a scary thought being that there’s no initial guaranteed profit/results. Several hours can go into a developmental plan but the outcome can still end up being less than satisfactory. Scrum is a way that your marketing team can transform their work process to be more efficient and worthwhile.

Business owners of small to medium sized businesses (SMBs) often ask how they to increase their annual sales, and many turn to their marketing teams for suggestions. But how can company executives know for certain that the advice given to them encompasses a big picture strategy versus just a small segment?

What happens when an apprentice is so successful an agency expands their operations to include more talent? They hire another apprentice.

This article was edited on January 11th, 2019

Think you need a freshly minted marketing major to fill that entry level marketing position? Think again. The marketing world today is very different than it was 50, 20 or even five years ago. So are the skills needed to succeed in this complex and evolving field. It’s time to stop assessing candidates by their degrees and to start assessing them by whether they've got what it takes to make a meaningful contribution in the challenging 21st century marketing environment.